Paid advertising online is a powerful marketing medium because it is measurable. It’s possible to calculate long-term value for how much revenue resulted from even one incoming website visit. We deploy targeting features to ensure that you’re reaching the right audiences. LinkedIn, Facebook, Twitter, Pinterest and Google all offer products for you to reach new customers.
Zentrigue uses best practices to optimize campaigns. This includes closely monitoring search terms to optimize the campaign. It also includes adding negative keywords so your campaign gives you the best ROI. Some of the ways we deliver new customers to your website:
- Paid display advertising
- PPC (pay-per-click)
- PPC (pay-per-call) – some ads, particularly those served to mobile search users, may be charged by the number of clicks that resulted in a direct call from a smartphone.
We keep you informed by sending you Performance Reports on your campaign’s current status to keep so we can all be on the same page.
*Zentrigue also offers Media Buying for traditional offline media including radio, television, outdoor billboards and print. Using offline media with your online strategy supports the brand messaging and helps to build awareness and increased sales.
Contact Zentrigue Today for an Evaluation
At Zentrigue, we work with you to integrate your brand, website, marketing material, and social media into your marketing strategy in a comprehensive manner. We ensure effective results with customized reports and analytics that will keep you apprised of how your marketing is working for you. Customizing a marketing plan that is dynamic and fits your budget and aspirations is our ultimate goal!
Contact us today for an evaluation of your current website content or to discuss creating a new strategy. We look forward to talking to you about how we can help grow your business or organization!